The relaxed holiday resort in the middle of the Bernese Alps is characterised by its village atmosphere. In winter the idyllic chalet village and hikers' paradise turns into a winter sports paradise.
St. Moritz is more than just a holiday resort. It was also the birthplace of Alpine winter holidays (in 1864) and has twice hosted the Winter Olympics. Nevertheless, St. Moritz first became famous thanks to its mineral springs, which were discovered 3,000 years ago and established the town as a summer spa resort early on.
The former smugglers’ paradise of Samnaun located in the Swiss, Austrian and Italian triangle has developed into a holiday resort for hiking enthusiasts and mountain bike riders. In winter the cross-border winter sports region of Samnaun and Ischgl (Austria) caters for the most discerning of visitors. All year round shrewd shoppers reap the benefits of the only tax-free resort in Switzerland.