But why did naturists, visionaries and Utopians who dreamt of a new world and a better way of life choose to plant their colonies here? Why, after the war, did European writers, artists and intellectuals, from Hesse to Remarque, from Frisch to Highsmith, from Jawlenski to Max Ernst, decide to live there? There is an answer, and it's the one the tourists give. Here palm trees grow next to chestnuts and between the dry stone walls there's the agave; here the walks above the lake offer views which remind one of the Côte d'Azur; here the air is scented with jasmine, the light has the intense colours and reflections of the south, and even life promises to be easier...
Lake Maggiore is the image of the South - a surprising and magical South, near the heart of Europe, with the Alps as a backdrop.
Within a few kilometres you can leave behind the gentle shores of the lake with its lively towns and palm trees and discover the enchantment of the majestic green valleys, leading up to peaks of over 3,000 metres with glaciers and breathtaking Alpine scenery, dotted with little villages of stone houses hidden away in the chestnut forests, and traversed by rivers where the water is the colour of emerald.
There’s plenty to discover in and around the unspoilt nature of Ascona, Locarno and Lake Maggiore - fine sandy beaches and great playgrounds included. The «Kids Events» summer program with Mascot «Pardy», entertains our smallest guests, and plenty more holiday fun is in store for families as a whole! – Cardada mountain views, idyllic hiking paths, loads of bathing facilities to enjoy games and a dip, rope parks to hang around in, falconry to marvel at, the Teatro Dimitri and plenty more ...
- Locarno on Ice – a large ice skating rink for everyone, various entertainment programs, music, gastronomy and lots of fun surrounded by the magical Piazza Grande (December-January).
- JazzAscona – europe’s largest hot jazz festival. Internationally renowned artists perform live on stages located along the enchanting Ascona lake promenade and link the event directly with the city of New Orleans (June-July).
- Moon & Stars Locarno – 10 magical nights at the Piazza Grande in Locarno hosting concerts of international pop and rock stars (July).
- Festival del Film Locarno – Event that attracts a great number of visitors and is highly rated both by cinephiles and the general public. For 11 days Locarno becomes the world capital of cinema. Spectacular evening open air screenings on the Piazza Grande (August).