Above all, however, this is a place of inspiration.
The celebrated Old Town district of the Niederdorf is affectionately known by locals as the Dörfli – the "little village".
Zurich is celebrated for its shopping – from the luxurious Bahnhofstrasse to the charming Niederdorf.
Lausanne has the attractions of a metropolis, but without the size.
Stretching for 1.4 kilometres from the main railway station to the lake, the Bahnhofstrasse is one of the most famous shopping streets in the world.
The historic elevated pavements of Thun's Old Town, which offer shopping on multiple levels, are unique in Europe.
A traditional Swiss company making fine watches and exquisite jewellery.
Een Zwitsers bedrijf met traditie voor fijne uurwerken en hoogwaardige sieraden.
In the heart of the historic city centre, just behind the lakefront promenade, lies Lugano's principal shopping street.