First incentive trip from South-East Asia on public transport

Khor Chew Hong, Vice President of Holiday Tours & Travel, was given the opportunity to experience the well-developed public transport network in Switzerland and the Swiss Travel Pass ticket for himself in 2018. Impressed by this offer, he immediately put together a tour for his best customers so they could explore the country in this way too.

Just five months later, 37 visitors embarked on a five-day tour of Zurich, Bern, Basel and Interlaken.

The group included famous figures such as Malaysian former beauty queen and TV host, as well as members of senior management of companies like D’Pulse Group, Manor Group, Heritage Wealth Management Singapore and more.

The organiser, Khor Chew Hong, Vice President of Holiday Tours & Travel, was delighted to show them the benefits of taking the train in Switzerland. “We saw so much more than we would have on the bus and were also more flexible in our time planning. A train journey offers more possibilities for bringing variety and fun into the journey. It is so much better for interaction, as you can play cards or talk to others in the group. The punctuality and comfort of public transport in Switzerland helps make it one of the best in the world. The Swiss Travel Pass also proved to be the best ticket choice.”

The group used the Swiss Travel Pass in the following ways:

• Public transport in the city of Zurich
• A visit to the Swiss National Museum in Zurich
• Rhine Falls (biggest waterfall in Europe)
• Limmat river cruise
• Train journey from Zurich to Bern
• Public transport in the city of Bern
• Train journey from Basel to Interlaken
• Public transport in the town of Interlaken
• Trip up the Harder Kulm (50% discount)
• Trip up the Schilthorn
• Train journey from Interlaken to Basel
• Public transport in the city of Basel
• A visit to the Kunstmuseum Basel

The route


Zurich - Basel - Bern - Interlaken