Shop Small


Buy local – support shops in your area. 

Shop Small is a movement launched by American Express to support local shops in Switzerland. The aim of the movement is to actively promote local businesses and encourage people to discover the wide variety of shops available on their doorstep. The movement is therefore close to our heart and we’d like to add our voice to the “buy local” campaign. By shopping locally, you will be supporting small businesses that have a big impact on your local area and Switzerland on a daily basis.

Love where you live

This year, we will be bringing Shop Small to Bern, Lausanne, Zug and Zurich with the aim of supporting even more local Swiss businesses with your help. Discover our shopping and restaurant tips in the magical districts of these four cities. Love where you live – show your support.

To the shops


American Express
+41 44 659 64 44

Video Shop Small Toku

Video Shop Small Art of Scent