Touristic Regions

Off the beaten track? A far cry from mass tourism? And still breathtakingly beautiful? The incredible becomes credible in the Aargau-Solothurn region. Every time. And everywhere. Idyllic, untouched landscapes, small towns with urban attractions and sports facilities that will get you up to speed quickly. Aargau-Solothurn is a region of great diversity, constant surprises and endless beauty. From national cultural events and wellness oases that are second to none to internationally-renowned jewels of the baroque – this region has it all. Just a little more personal and beautiful. Now let’s get going before everyone discovers the Aargau-Solothurn region.

Vully is the sun-kissed riviera of Lake Murten, opposite the town of Murten. At just 653m, Mont Vully is a fantastic panoramic peak. From its summit, visitors can gaze across vineyards and lakes to the snowy mountains of the Bernese Alps.

The picture-book landscape of the Seetal (Lake Valley), with its castles and palaces, romantic villages and the pristine shorelines of Lake Hallwiler and Lake Baldegger, is a singularly beautiful excursion destination for sports-minded visitors and families.

The region of Obersaxen Mundaun is a vacation destination for experiencing nature and culture. The hamlets of Obersaxen (a typical Walser community with 29 farms) and Mundaun (Surcuolm & Flond) are located on a 12 km long sun terrace at 1,072 to 1,430 meters above sealevel.

The Canton of Basel Land at the gates of the city of Basel boasts a variety of beautiful landscapes, impressive natural and cultural jewels. There is a lot to discover in the region of Basel, whether one travels in the footsteps of the Romans, cruises on the Rhine, or undertakes a biking tour in the Jura.

Have you ever heard of the Swiss Freiamt located in the Aargau Reuss and Bünz valley? In between the Lindenberg hills and rivers, there is embedded a little known but very charming landscape which waits to be discovered by foot or bike.

Lower Engadine guarantees restorative relaxation during your active vacations . With the holiday resorts of Scuol, Valsot and Zernez, its picturesque mountain villages and the Swiss National Park, hiking, biking, rafting and nature adventures await. Many pass crossings enable discovery trips into neighboring valleys and countries.

The Fribourg region combines alpine landscapes, idyllic lakes and vibrant culture in a unique way. Between tradition and modernity, charming villages, historic towns and relaxing nature await you. Discover a region that is authentic and inviting - perfect for culture and nature lovers.

From the Jura Arc to Lakes Biel, Neuchâtel, and Murten – the Jura & Three-Lakes Region combines rolling hills, forest pastures, and shimmering lakes with historic towns, watchmaking tradition, and a touch of French flair. A perfect destination for lovers of nature and culture alike.

The many sunny days, the clear air, the Maloja wind: the Engadin lends itself perfectly to aquatic and winter sports. Discover the beautiful Engadin lakes, mountains such as the Bernina, Corvatsch and Corviglia, villages such as Pontresina, Bever, Zuoz – and of course St. Moritz.

Located in the heart of Central Switzerland, between Schwyz and Einsiedeln, the Mythenregion may be quickly and easily reached from all directions. From Zürich in about 45 minutes and from Lucerne/Zug in 30 minutes.

Through the Val Ferrera the way leads to Cröt, from where the road winds up to Cresta over numerous bends. Cresta lies at 1,958 meters above sea level and is the main town of the Avers municipality, and Juf is found at the far end of the valley. Europe’s highest permanently inhabited community lies at an altitude of over 2,100 meters above sea level.

Valais is the place where the River Rhône rises, where the mountains almost reach the sky and the raclette tastes best. Explore Zermatt at the foot of the Matterhorn. Discover the Rhone Valley and the unspoiled side valleys. Marvel at the imposing Aletsch Glacier.

Numerous interesting hikes, including visits to monuments and sights of interest, are your to enjoy in the Valle Riviera valley – at the same time testifying the artistic and historical value of the ancient tracks left by the people in the valley.

Nestled between the mighty Säntis massif and the seven Churfirsten peaks, the resorts of Alt St. Johann, Unterwasser and Wildhaus are among the highest-lying municipalities in Toggenburg. Eastern Switzerland's largest winter sports area is just one hour from the airport and Zurich.

The Bündner Herrschaft, located in the northernmost corner of Graubünden, is the gateway to the canton. Its excellent Blauburgunder wines made the region famous as a winegrowing region. The fairly small vacation region has at its center the town of Maienfeld, home of Heidi - the world-famous children’s book character.

The Trient Valley (Vallée du Trient) links Martigny in Lower Valais via the border town of Le Châtelard with Chamonix, the well-known French resort at the foot of Mont Blanc. The Trient Valley is an untouched natural paradise with wild gorges, grottos, dinosaur tracks, and one of the Alps’ most beautiful glaciers.

Typical and joyful villages following each other, vineyards as far as the eye can see, a university and medieval city, friendly lakeshores, a lake reflecting an urban yet country landscape at sunset: the Neuchâtel lakeshore is one of Watch Valley gems, a genuine paradise on earth with dolce vita atmosphere.

The municipality of Troistorrents is the gateway to the Dents du Midi region and extends over several hamlets and two villages.

The Valle Onsernone is one of the most impressive and mysterious valleys in Ticino. Characteristic are the thick forests, spectacular gorges and white water. This rather isolated place can be reached by a winding road.

Surprisingly versatile: Surselva is located in the heart of the Alps, between the source of the Rhine and the Rhine Gorge. One can find ideal conditions for active and passive leisure enjoyment in and around the cozy mountain villages.

Whoever travels to Liechtenstein will immediately notice the very special atmosphere that pervades this endearing small and sovereign state between Switzerland and Austria. The 160 square kilometres of the Principality constitute a wonderfully beautiful spot on the Earth that stretches from the fascinating world of the Rhine valley up to the healthimbuing mountainscapes of the alpine region at 2 500 metres asl. Culturally rich with unspoilt nature and culinaryromantic highlights: Liechtenstein promises moments of pure bliss for body and soul.

The Leventina is mostly known as a transit axis leading from the Gotthard Mountain to the south. At certain points in the partially narrow valley, where trains, roads and super highway emerge, one does not expect to find scenic beauty and cultural and historic sights - but this assumption is unfair.

In eastern Switzerland, the Rhine Falls, a boat trip on Lake Constance and St. Gallen with the UNESCO Abbey District. Experience typical traditions in Appenzell, hike in the Alpstein with Säntis and Ebenalp or explore cities such as Schaffhausen, Stein am Rhein or Glarus.

Describing Basel in one word is far from simple. Labels such as Cultural Capital of Switzerland or University City can only be seen as an attempt to give the city, with its wealth of cultural, historical, leisure and enjoyment experiences, a single overarching name.

This much-loved holiday destination on the Gotthard massif has a lot to offer. From the mild southern shores of Lake Urner and the picturesque villages - often under preservation order - or the romantically wild valleys, to the idyllic mountain lakes and the gleaming snow fields of the majestic mountains, many of them over 3,000 m high.

Located in the southernmost corner of Switzerland, the Mendrisiotto Region extends up to the Italian border. This important commercial and tourist transit zone offers a vast hilly landscape away from the expressway and is therefore ideal for hiking and biking tours. The “grotti” – traditional small inns – are a source of welcome refreshment.

The diversity of the rocky substratum, the forests, pools, rivers and limestone plateaus means that Ajoie, although it looks small on the map of Switzerland, has a rich and stunning landscape.

The Selital ski area is just a short distance from Bern and Fribourg, in the heart of the Pre-Alps in Gantrisch Nature Park.

The tradition-imbued, Bernese Oberland holiday resort of Meiringen lies in the Hasli valley, south east of Lake Brienz. Sherlock Holmes met his maker here – only to be resurrected again several years later. In actual fact, Meiringen-Hasliberg almost offers the unbelievable – and not only in respect of its most famous fictional hero.

The Zurich region combines natural oases on rivers and lakes with sightseeing in cities like Zurich. Combine a boat trip on Lake Zug or the Rhine with a visit to a museum in Winterthur, a stroll through the old town in Rapperswil-Jona or wellness in a Baden thermal bath.

What better way to relax, replenish resources and strengthen your body and mind can equal that of a visit to the beautiful lakeside landscape of Ascona Locarno with its mild Mediterranean climate?

Adventure and authenticity between Lake Geneva and the Dents-du-Midi mountain peaks.

Lake Maggiore combines Swiss charm with Mediterranean flair. In Locarno and Ascona, you can stroll along the lakeside promenades, enjoy the mild climate and discover picturesque alleyways. The Brissago Islands and the wildly romantic Verzasca Valley also beckon.

Sarn is a typical farming village with an authentic core that is well preserved and also well maintained.

The Jungfrau Region is up there with the best of them: be inspired by the largest glacier and the highest upper station in the Alps on the Jungfraujoch. Marvel at the most impressive waterfalls, and enjoy idyllic mountain villages and the ideal conditions for winter sports.